Saturday 15 June 2013

Using Cloud Service Providers For Everything

By Liliana Mills


It is common today to see people utilizing various cloud service providers for a number of reasons. For one they offer online storage that can easily be of value to local business or standard users alike. Another use for these services is websites that need a place to store some of their files that people access all the time.

Storage being sold to people for use online is something that has been offered by various hosting companies for years. It took someone with a great mind for marketing to take that and turn it into something new and something for almost anybody to use. It is now something that everybody has a use for and is saving people money in the process.

When the cloud made its debut people looked upon it as a new technology or service. In all actuality it has been around for a very long time. It was just not called the cloud because somewhere someone had a great marketing idea. This happens from time to time in our society. People take something that has been around or something that is a common commodity and give it a name.

The name that is chosen for the product or item has as much to do with the success of the product than anything else. In this case the name was a perfect fit because it gives the impression of the service being in "thin air" and available anywhere. It was a marvelous idea that worked well then and continues to work to this day.

The great thing about this is that anybody can use it and for almost any reason. This makes it extremely valuable to everybody. When something holds a value for many reasons and for many people there is money to be made. Even people who offer the service for relatively low charges or even for free are making money by selling advertising space which has been an Internet staple for years.

When people access a cloud service provider website they are given many options for their files. Normally storage space is limited at first but they all offer various ways to increase your amount with fees or by completing tasks that are really marketing strategies for the company. For example, sending information to a friend and getting them to sign up will often get more space for the initial user.

When webmasters use them they can often forgo spending vast amounts of money on purchasing hardware to be used as storage. Before these providers were available to the general public webmasters could spend much of their budget just on storage for the files to run the site and the ones for the visitors of the site.

As cloud service providers got bigger and more numerous they too were forced to increase their own security efforts. As more people saw the vulnerability they would tend to stay away from certain ones and that would hurt business if something was not done. So everybody got involved with security in some way in an effort to save what they had, and it worked.




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