Thursday 1 October 2015

Facebook's M & The View Of Internet Marketing Companies

By Robert Sutter


If you are an iPhone user, you already know about Siri. This virtual assistant has helped many smartphone owners, whether it was in regards to discovering new information or finding the best way to move from one location to another. However, it seems like Facebook has taken a unique turn with its own assistant, simply known as M. For those who are curious to know what this is all about, Internet marketing companies can tell you all of the details.

M, for those who do not know, is the virtual assistant associated with the Messenger app, courtesy of Facebook. When this feature is accessed, you will be able to take advantage of a wealth of information one might have associated with Siri. For example, if you are out running errands but may feel hungry, M can pull up a number of restaurants for you to choose from. This is, more or less, the gist of what M is all about as a mobile app.

It's important to note, though, that M is more than just a digital component to an app. Did you know that it is actually fueled by the efforts of real people? Along with the artificial intelligence that is associated with these personal assistants, actual Facebook employees and trainers will be helping M along, thereby allowing it to stand out from the crowd. One has to ask the question: will it prove to be a viable component for Facebook users on the go?

In time, we will see how well M fares on the digital front. Keep in mind that the names like Siri and Cortana are already proven names on the virtual assistant front, which I'm sure all Internet marketing companies can support. It's easy to see, then, that Facebook is at a clear disadvantage since they are coming into the game relatively late. Nonetheless, the premise behind M is promising, and firms along the lines of fishbat are likely to observe its progress.

In any realm of technology, competition helps to sharpen everyone's game. I have to believe that this will come about as a result of M, a feature that many Messenger users are likely to use. It seems like it will grant more than other "virtual assistants" have done, simply by virtue of having organic effort backing it. For those who have been making the most out of Messenger for communication purposes, this additional feature is one you should take advantage of.




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