Saturday 4 May 2019

Why Digital ID Verification Is Important

By Carolyn Watson


Biometric scans identify employees and people who are entering the company and its offices. Moreover, they have customers who are usually logging in to their website. This situation requires them to protect and secure the internal data and sensitive information they have. In effect, digital ID verification is needed.

In this age where internet is accessible, it is easy to input fake identifications when signing up into a website. However, online scammers have ways to do identity fraud. Companies then have no idea whether the information given is genuine or not. This is why identity verifications are needed.

However, you should not fret. Techniques and preventive methods have been implemented to ensure the protection of customer information. They comply with the laws that are mandated by the data protection and privacy. This law ensures that the important information of customer names, credit information, shipping address, and email address are not accessed by scammers.

Several general steps are considered and given great importance. Namely, these are physical identity, digital identity, and identity documents. The latest technologies made companies rely on them for verification solutions instead of the manual ones. Usage of online data security products will help them in doing this.

First step is the identity documents. To ensure its authenticity, they need to first confirm if the document is genuine. It usually is done by checking the security box below the information section. It will then send a confirmation that this is really your identity per the document. This ensures them that you are also a real person and alive.

When doing the second process of checking, kinegram, an optical security device, is usually used for it. You can see this being used in bank notes and government IDs. They will then convert your submitted documents into readable texts through optical character recognition to cross check the documents with your submitted sign up information. Further confirmation will be done through checking with government database.

Second is the most important step, physical identity. The downside of this step is that companies are not strictly doing it. What happens here is that they will run facial recognition scan on the photo, formal or informal, that you sent. They do this by comparing it with the official ID you have. Afterwards, they will do live testing to make sure that the photo was not of a random stranger.

Last is digital identity. Mostly brought about by social media, people nowadays are using another name for themselves. That is why they will ensure that this will conform to your real identity. They will also call your indicated number and send a verification letter to your email. Sometimes, they will run a geolocation on you through your mobile GPS to ensure that your movements match your information with them.

This step is also the most complicated however. This is due to the applied algorithms in it. Though, do note that the benefits the company receives have far outweighs its difficulties and complications. User experience by customers will be convenient in effect. Moreover, customers are also assured of their privacy protection.




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